Marketing Mix Yourself

While applying for a job you could think of yourself as trying to sell your work using the marketing mix.  Think of it as promoting your own brand name, or your own name.  You should take pride in your product and be able to list the features that you can provide to a company to help them improve.  You might even be able to save a company money or make them enough extra revenue to cover the cost of your salary.  To promote yourself you should give a list of references that would tell what kind of a worker you are.  The salary you make, or the price you cost a company, should be able to be justified.  All of the work and improvements that you are going to do within the company should easily outweigh the costs.